In their interactions with you, your customers share a variety of information, and a wise organization listens. Today’s consumer expects you to understand who they are and deliver a personalized, focused experience. Enter preference management.
Consumers tell us:
Although InTouch Connections is full-service, we can integrate with your existing campaign management solutions and data warehouses. Since the entire workflow is automated and rules-based, there is little risk of sending a non-compliant communication.
Develop an effective preference management program, capture preferred channels of communication, and monitor consumer opt-ins to ensure that you are delivering messages that honor permissions and maintain compliance.